Seafood Sustains Alaska

Alaska’s commercial fishing goes beyond rugged coastline, salty towns and bustling harbors—its adaptive communities across the state responding to change and sharing the values of hard work, adventure and sustainability.

Through hand-carved textures, manual block printing and an appreciation for the beauty of grit and character—SSA tells the story of a statewide industry which sustains Alaskans. The campaign beautifully portrays how this community’s spirit and our ocean ecosystem endures.